Sustainability & Environment
Sustainability
As an agri-food sector company, we are aware of our responsibility for the environment and therefore work to further improve sustainability throughout the entire value chain.
That is why we inform our suppliers about our sustainability criteria and promote integrated farming as a production method. integrated farming This is characterized by environmentally friendly cultivation methods, making a responsible use of resources and limiting the use of pesticides.
At Iberiana we want to be an active part of the change towards a more sustainable world, which is why we are involved in various projects that promote biodiversity and the protection of ecosystems and their species.
Eco-design
For us, it is just as important to have an environmentally friendly cropping system as it is for our packaging to be sustainable. For this reason, we work hand in hand with important packaging companies to design packaging that is a more environmentally friendly alternative without compromising the quality and freshness of our products.
Whether it's reducing the amount of plastic, replacing it with other materials, or including recycled material in its manufacture, we can offer packaging solutions that are both attractive to our customers and eco-friendly.
Educational Visits
During the educational visits, students learn fruit growing curiosities from our experts, who show them varieties, often unknown to them, in our test fields.
Iberiana's agronomists know how to inspire children’s motivation as they know a lot about the characteristics of the different varieties and the peculiarities of their cultivation.
Iberiana cares
We are convinced of the importance of leading a healthy lifestyle. That is why we seek to promote it from different areas, ranging from food to sport. Within this context, Iberiana actively participates in different charity races, through sponsorship and the donation of fruit to the participants, since each runner receives a bag of delicious fruit at the end of the race.
The profits raised are destined to different social causes, including projects to support the education of disadvantaged children and the fight against cancer.
Iberian with sport
At Iberiana we are aware that today’s children will be tomorrow’s adults. That’s why we care about them growing up in a healthy environment and with opportunities for them to develop as people. Hence, we do our bit by supporting the football campus in the La Coma neighbourhood of Paterna (Valencia). The project seeks to offer children a leisure alternative that favours sport and the values associated with it, such as encouraging team spirit, comradeship and healthy living.
For some of these children, the campus is also a job and training opportunity; through the funds raised, some young people find their first professional experiences as coaches and are even financially supported in their studies.
Collaboration with Caritas
We know that there are unfortunately people going through difficulties and, contrary to what it may seem, they are very close to us. Families for whom having something to eat is a daily challenge. At Iberiana we are not indifferent to this situation and we understand our responsibility as a company belonging to the food sector. That’s why we regularly collaborate with Caritas, offering the best quality fruit and vegetables so that they can be enjoyed in those homes where they are most needed.
In addition, we want everyone to be able to enjoy Christmas, so we take advantage of these important dates to provide the most disadvantaged families with special products that accompany us during these festive season celebrations.